Sans Normal Agdif 2 is a bold, narrow, low contrast, upright, tall x-height font visually similar to 'Mervato' by Arterfak Project, 'FF Dax Compact' by FontFont, 'Gotham' by Hoefler & Co., 'Erbar AT' by Linotype, 'Rosso Rounded' by W Type Foundry, and 'Eastman Condensed' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, labels, modern, direct, industrial, assertive, utilitarian, space saving, high impact, display clarity, brand voice, condensed, blocky, sturdy, compact.
A condensed sans with heavy, even strokes and compact proportions. Curves are rounded but tightened, producing smaller counters and a dense texture, while verticals dominate the overall rhythm. Terminals are clean and squared-off, and the lowercase shows a single-storey "a" with simplified, sturdy shapes. Numerals follow the same compact, solid construction, emphasizing uniform color and strong silhouette in text.
Best suited to headlines and short blocks where density and impact matter, such as posters, signage, labels, and packaging. It can also work for UI headings or navigation where space is limited, while extended body copy may feel heavy due to the tight counters and strong overall color.
The font projects a no-nonsense, contemporary tone—confident and functional rather than decorative. Its tight spacing and concentrated weight give it an urgent, punchy voice suited to attention-grabbing communication.
The design appears intended to maximize impact and space efficiency: a condensed, sturdy sans that remains clear at display sizes and holds a consistent, bold presence across mixed-case text and numerals.
The condensed width and small interior spaces create a dark, continuous typographic color, especially in multi-line settings. Letterforms lean toward straight-sided construction with restrained curvature, reinforcing a pragmatic, engineered feel.