Serif Flared Uswa 7 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: book text, editorial, magazines, branding, headlines, classic, literary, refined, authoritative, warm, readability, tradition, warmth, editorial tone, quiet elegance, bracketed serifs, flared terminals, calligraphic, open counters, soft joins.
A classic serif with gently flared stroke endings and bracketed serifs that soften into the stems. The letterforms show modest modulation and smooth, slightly calligraphic curves, with round characters staying open and generously countered. Capitals are crisp and dignified with balanced proportions, while the lowercase maintains steady rhythm and clear differentiation between similar shapes. Numerals share the same tapered, traditional construction and sit comfortably alongside the text, giving the overall design an even, readable texture.
Well-suited for long-form reading in books and editorial layouts, where its steady rhythm and open counters support comfortable scanning. It also works effectively for magazine headlines, cultural or institutional branding, and packaging that benefits from a classic serif voice with a hint of warmth.
The face conveys a bookish, established tone—measured and trustworthy without feeling cold. Its flared details add warmth and a subtle hand-made character that reads as traditional and cultivated, suitable for text that wants to feel considered and well-edited.
Likely designed to blend traditional serif proportions with subtle flaring to create an approachable, contemporary take on a literary text face. The goal appears to be dependable readability paired with a refined, slightly calligraphic finish that elevates tone without becoming ornamental.
Stroke endings often widen subtly into terminals, which keeps edges from feeling abrupt and helps the texture remain smooth at display sizes. The spacing appears moderate and consistent, supporting a calm, continuous line in paragraph settings while still allowing the capitals to carry presence in headings.