Sans Normal Gobuv 3 is a regular weight, narrow, low contrast, italic, short x-height font.
Keywords: branding, packaging, headlines, posters, signage, friendly, casual, retro, approachable, lively, add warmth, create motion, humanize type, display emphasis, rounded, soft, handwritten, brisk, compact.
A slanted, rounded sans with smooth curves, compact proportions, and a gently modulated, mostly even stroke. Terminals are softly finished and often slightly tapered, giving letters a drawn, elastic feel rather than a rigid geometric one. Counters stay open and circular, while bowls and arcs lean forward consistently, producing a quick, continuous rhythm. Numerals follow the same rounded, slanted construction, with simple, legible forms and minimal ornament.
Best suited to short to medium-length text where personality matters: brand marks, packaging, posters, promotional headlines, and friendly wayfinding or storefront-style signage. It can also work for pull quotes or UI accents when a casual, human tone is desired, especially at larger sizes.
The overall tone is warm and informal, with a light retro flavor reminiscent of mid-century display italics and hand-lettered signage. Its forward lean and rounded construction make it feel energetic and conversational rather than technical or authoritative.
The design appears intended to provide an easygoing italic voice that reads clearly while adding a hand-drawn, upbeat character. It prioritizes smooth rhythm and rounded forms to create a personable look for display-oriented typography.
Spacing appears tuned for compact setting, and the slanted skeleton creates a strong directional flow across words. The mix of soft curves and slightly sharper joins in diagonals adds a bit of snap, helping the face stay readable while still feeling playful.