Sans Superellipse Esmar 5 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Korolev' by Device, 'Ciutadella' by Emtype Foundry, 'Brainy Variable Sans' by Maculinc, 'Opinion Pro' by Mint Type, and 'Nulato' by Stefan Stoychev (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, sportswear, sporty, dynamic, modern, confident, technical, forward motion, modern utility, brand impact, compact clarity, rounded, oblique, geometric, clean, compact.
A slanted, sans serif design with rounded-square (superelliptic) curves and a firmly weighted, even stroke. Terminals are smooth and softly squared, with tight-looking apertures and compact counters that keep forms dense and high-impact. The italic construction reads as a true oblique with consistent angle across capitals, lowercase, and figures, producing a forward rhythm. Numerals and punctuation share the same rounded geometry, and the overall spacing appears controlled, giving words a cohesive, slightly compressed texture without feeling narrow.
This font is well suited to headlines, branding, and packaging where a strong, modern voice is needed. Its slanted stance and compact interior shapes make it effective for sports, tech, and product-forward design, and it can also work for short UI or editorial emphasis where an energetic italic sans is appropriate.
The overall tone is energetic and assertive, with a streamlined, contemporary feel. Its forward slant and sturdy shapes suggest speed and efficiency, while the rounded geometry adds approachability and a polished, product-like finish.
The design appears intended to deliver a contemporary italic sans that balances firmness with soft-rounded geometry. It prioritizes a fast, forward motion and consistent, engineered curves to stay legible and impactful in prominent sizes and identity-driven applications.
The uppercase set is simple and sturdy with minimal flourish, while the lowercase maintains a clean, utilitarian skeleton suited to continuous reading at larger sizes. The forms stay consistent across straight and curved strokes, reinforcing a unified, engineered look in both display lines and short text.