Sans Normal Okguj 9 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, ui labels, branding, packaging, posters, modern, friendly, confident, clean, pragmatic, clarity, approachability, brand versatility, display impact, rounded, soft corners, geometric, open apertures, even rhythm.
A sturdy sans with rounded, geometric construction and smooth curves paired with straight, simplified strokes. Counters are generous and apertures stay open, keeping shapes clear at large sizes. Terminals are mostly flat with subtly softened corners, producing a polished, contemporary feel rather than a sharp industrial one. The lowercase shows compact, single‑storey forms (notably a and g), a short-shouldered r, and a broad, stable stance overall; figures are similarly solid and highly legible.
Best suited to headlines, logotypes, and short-to-medium display text where its rounded geometry and sturdy forms can carry a clear voice. It also works well for UI labels, product branding, and packaging where friendly clarity and quick recognizability are important.
The tone reads modern and approachable—confident without feeling aggressive. Its rounded geometry gives it a friendly, product-oriented warmth while maintaining a clean, professional neutrality suitable for everyday branding.
The design appears intended as a contemporary, no-nonsense geometric sans that balances clarity with approachability. Its softened geometry and open interiors suggest a focus on readability and broad brand versatility across digital and print applications.
Overall spacing and color are even, with wide, circular bowls (o, O, 8, 9) that reinforce the typeface’s geometric rhythm. The uppercase has strong, simple silhouettes, and the lowercase maintains clarity through open forms and uncomplicated joins.