Sans Normal Ohnuf 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Goga' by Narrow Type and 'Mundial' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, punchy, straightforward, impact, clarity, approachability, brand voice, display strength, geometric, rounded, blocky, compact, sturdy.
A heavy, rounded sans with broad, simple construction and smooth curves balanced by flat terminals. Counters are open and generously sized, giving letters like O, P, and R a clean, readable interior even at large display sizes. The lowercase shows a single-storey a and g, with a short-shouldered r and a sturdy, straight-stemmed t; joins and bowls stay consistent and avoid sharp transitions. Overall spacing reads even and substantial, producing a dense, poster-like texture with clear silhouettes.
This style is best suited to display work where strong presence and quick recognition matter—headlines, posters, campaign graphics, and bold branding systems. It can also work well for signage and packaging where a compact, high-impact word shape improves visibility at a distance. For longer passages, it will read as intentionally forceful and attention-grabbing rather than neutral.
The font projects a bold, contemporary tone that feels friendly rather than aggressive, thanks to its rounded geometry and uncluttered shapes. Its weight and breadth communicate certainty and impact, making text feel declarative and headline-driven. The overall voice is modern and accessible, suitable for branding that wants clarity with warmth.
The design appears intended to deliver maximum impact through simplified geometric forms, large counters, and consistent stroke endings. It prioritizes clarity and immediacy, aiming for a bold, contemporary sans look that remains approachable through rounded shaping.
Round letters lean toward near-circular forms, while diagonals (V, W, X, Y) keep crisp, clean angles that add energy without introducing contrast. Numerals are sturdy and highly legible, with simple, closed forms that match the alphabet’s rounded rhythm.