Sans Normal Jenis 7 is a bold, very wide, low contrast, italic, normal x-height font visually similar to 'Artegra Sans' by Artegra (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, energetic, modern, friendly, confident, impact, speed, display, approachability, modernity, rounded, oblique, soft corners, compact joins, open counters.
This typeface is a heavy, oblique sans with very broad proportions and smoothly rounded construction. Strokes maintain an even weight with low contrast, and terminals are generally blunt with softened corners, giving the outlines a molded, aerodynamic feel. Curves are generous and circular (notably in O, C, and e), while diagonals and joins are sturdy and slightly compact, producing dense, high-impact word shapes. Counters are mostly open and clean at display sizes, and the overall rhythm is steady despite the width and slant.
It performs best in short to medium display settings such as headlines, promotional graphics, sports and fitness branding, and bold packaging callouts. The wide proportions and strong weight make it effective for logos and hero text where impact and motion are desired, while longer passages may feel dense due to the combination of width and heaviness.
The font conveys speed and momentum through its forward slant and wide stance, reading as sporty and assertive without becoming aggressive. Rounded forms and softened endings keep the tone approachable and contemporary, making it feel like a modern display workhorse for upbeat messaging.
The design appears intended to deliver maximum visual punch with a fast, forward-leaning stance, using rounded geometry and consistent stroke weight to stay friendly and legible at display sizes. Its forms prioritize bold silhouettes and smooth curves for a contemporary, action-oriented look.
Lowercase forms appear single-storey where applicable (notably a and g), reinforcing an informal, streamlined texture. Numerals follow the same rounded, oblique logic and feel designed to match headline use, with sturdy silhouettes and minimal interior detailing.