Sans Normal Liroh 8 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra; 'Aspira' by Durotype; 'DIN Next', 'DIN Next Cyrillic', and 'DIN Next Paneuropean' by Monotype; 'Core Sans D' by S-Core; and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: sports branding, posters, advertising, packaging, titles, athletic, headline, urgent, energetic, confident, impact, motion, attention, branding, simplicity, slanted, compact, geometric, blunt, rounded.
A heavy, right-slanted sans with compact, geometric construction and broadly rounded curves. Strokes are thick and even, with blunt terminals and minimal modulation, creating dense, high-impact letterforms. Counters are relatively tight and apertures are somewhat closed, while diagonal joins and angled cuts add a brisk forward rhythm. The figures and capitals read sturdy and simplified, with a consistent, modernized shape language across the set.
Best suited to short, high-impact text such as sports identities, campaign headlines, poster typography, product packaging callouts, and strong title treatments. It can also work for emphatic UI labels or signage where a condensed, energetic voice is desired, especially with generous tracking or line spacing.
The overall tone is forceful and kinetic, projecting speed and emphasis. Its slant and mass give it a sporty, promotional feel that reads as assertive and attention-grabbing rather than delicate or contemplative.
The design appears intended to deliver maximum impact with a clean, contemporary sans structure and a built-in sense of motion. It prioritizes bold silhouettes, quick recognition, and a promotional headline presence over airy readability at small sizes.
The forward lean and tight internal space make it most comfortable at larger sizes, where the rounded forms and compact spacing stay clear and the italic rhythm feels intentional. The design favors bold silhouettes and simple geometry, helping words hold together as solid blocks in display settings.