Sans Normal Puloj 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Noah' by Fontfabric, 'Intervogue Soft' by Miller Type Foundry, 'Madani' by NamelaType, 'Gravita' by TipoType, and 'Megabyte' by Type Atelier (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, kids branding, playful, friendly, chunky, retro, cartoon, approachability, impact, simplicity, branding, rounded, soft, bubbly, compact, high-impact.
A heavy, rounded sans with soft corners, bulbous curves, and broadly monolinear strokes. Counters are relatively small and often nearly circular, giving letters a compact, dense texture at text sizes. Terminals are consistently blunted and smooth, and diagonals (as in A, V, W, X) are stout with gently rounded joins rather than sharp vertices. The lowercase is simple and sturdy, with single-storey a and g, a short-armed r, and a round, prominent t form; figures are similarly chunky and built from generous curves.
Best suited to display settings where impact and friendliness matter: headlines, posters, product packaging, and logo wordmarks. It also works well for playful editorial callouts and short UI labels where a soft, approachable voice is desired, but its dense counters suggest avoiding very small sizes for long passages.
The overall tone is warm and upbeat, with a toy-like, approachable presence. Its rounded geometry and heavy weight evoke mid-century display lettering and contemporary playful branding, reading as confident and slightly goofy rather than formal or technical.
The design intention appears to be a high-impact rounded sans that stays legible while projecting a cheerful, informal personality. By using smooth terminals, compact counters, and simplified lowercase forms, it aims to deliver bold presence with a friendly, non-aggressive feel.
Spacing appears intentionally tight and visually even, producing strong word shapes and a solid color on the page. The design favors clarity through simplified constructions over fine detail, which helps it hold together in bold headlines and short phrases.