Sans Superellipse Irba 12 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, sports branding, packaging, app titles, sporty, industrial, retro, assertive, playful, impact, branding, display, energy, solidity, squarish, rounded, blocky, compact, soft corners.
A heavy, block-oriented sans with squarish, superellipse-like bowls and consistently rounded outer corners. Strokes are blunt-ended and largely uniform, with occasional angled cuts and notched joins that give the forms a chiseled, mechanical feel. Counters tend to be small and rectangular, and the overall construction favors broad verticals and sturdy horizontals, producing dense, high-impact word shapes. Numerals follow the same squared, softened geometry, with open, simplified detailing to maintain clarity at display sizes.
Best suited to headlines, posters, signage, and logo or wordmark work where large sizes can showcase its compact counters and rounded-rectangle geometry. It also fits sports branding, merchandise, and punchy packaging that benefits from an assertive, contemporary-retro voice. For longer copy, it will typically need larger sizes and added spacing to preserve legibility.
The tone is forceful and energetic, mixing an industrial toughness with a slightly playful, game-like friendliness from the rounded corners and simplified counters. It reads as confident and loud, with a retro sports and arcade sensibility that feels made for bold statements rather than subtlety.
The design appears intended to deliver maximum impact with a cohesive rounded-rectilinear system, balancing hard, engineered structure with softened corners for approachability. Its simplified apertures and stout proportions suggest a focus on display readability and a distinctive, branded texture.
In text lines, the tight interior spaces and chunky joins create strong texture, so it performs best when given comfortable tracking and generous line spacing. The squarish curves and softened corners keep the density from feeling harsh, while the occasional angled cuts add motion and attitude.