Sans Normal Usbir 15 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, editorial, marketing, signage, modern, friendly, casual, clean, airy, approachability, readability, contemporary tone, dynamic emphasis, versatile text, humanist, rounded, open counters, oblique stress, soft terminals.
This is an oblique sans with smooth, rounded construction and an even, low-contrast stroke. Curves are generously open and counters stay clear, while terminals tend to finish with soft, slightly angled cuts that reinforce the forward slant. Proportions feel balanced and readable, with a straightforward, contemporary skeleton and a consistent rhythm from caps to lowercase and numerals.
It suits interface copy, product pages, and general-purpose text where a contemporary but warm voice is helpful. The oblique stance also works well for emphasis in editorial layouts, lightweight branding systems, and clear, approachable signage or wayfinding at larger sizes.
The overall tone is modern and approachable, with a light, conversational energy. Its gentle curves and relaxed slant create a friendly, informal voice while still reading as clean and composed.
The design appears intended as an everyday sans with a built-in sense of motion, combining clean construction with softened geometry for comfortable reading and a friendly presence. It prioritizes clarity and cohesion across letters and figures while adding character through its consistent slant and rounded detailing.
Cap forms are simple and geometric-leaning without feeling rigid, and the lowercase maintains clarity through open apertures and uncomplicated joins. Numerals follow the same smooth, rounded logic, keeping the set cohesive in running text.