Sans Normal Dumum 3 is a regular weight, very wide, medium contrast, upright, normal x-height font visually similar to 'Nu Sans' by Typecalism Foundryline (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, modern, clean, neutral, technical, friendly, clarity, versatility, modernization, neutrality, usability, geometric, rounded terminals, open apertures, high legibility, even rhythm.
This is a geometric sans with generous horizontal proportions and a smooth, even rhythm. Strokes are largely monolinear with subtle contrast, and curves are built from near-circular forms that read cleanly at text sizes. Terminals are predominantly straight and crisp, while bowls and counters stay open and roomy, aiding clarity. The lowercase shows a single-storey a and g and a simple, vertical i/j with round dots, reinforcing a straightforward, contemporary construction. Numerals are similarly open and circular, with a notably round 0 and balanced curves across 2, 3, 6, 8, and 9.
It works well for interfaces, dashboards, and product typography where clarity and a contemporary tone are needed. The wide, open forms also suit headlines, signage, and brand systems that benefit from an expansive, clean presence, while remaining readable in paragraph-style samples.
The overall tone is modern and neutral, with a mild friendliness from the rounded geometry and open counters. It feels practical and system-like rather than expressive, lending a calm, trustworthy voice suitable for information-forward design.
The design appears intended to provide a clear, contemporary sans with geometric foundations and approachable proportions. Its emphasis on open counters, smooth curves, and straightforward lowercase construction suggests a focus on versatility across display and text contexts.
Round letters (O, C, G, Q) lean on broad ellipses, and diagonals (V, W, X, Y) appear stable and not overly sharp, supporting a composed texture. Spacing in the samples looks comfortable, producing an airy, readable color in continuous text.