Sans Normal Tiki 2 is a bold, very wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, confident, modern, headline-ready, assertive, clean, impact, clarity, modernity, display emphasis, brand presence, rounded, crisp, geometric, blocky, open counters.
This typeface is built from broad, weighty strokes with smooth, rounded curves and sharply cut terminals. Proportions are expansive, giving letters a wide footprint and generous internal space, while verticals and horizontals stay clean and steady. Curved forms like O, C, and G read as near-geometric shapes with consistent rounding, and joins tend to be sturdy rather than delicate. The overall rhythm is compact and punchy, with clear counters and simplified details that keep shapes legible at large sizes.
It performs best in display contexts where impact and readability are priorities—headlines, posters, brand marks, packaging callouts, and signage. The broad proportions and strong stroke presence help it hold up in short lines of text and large-scale applications where a clear, modern look is desired.
The tone is direct and contemporary, projecting strength and clarity rather than softness or ornament. Its wide stance and solid color create a confident, attention-grabbing voice that feels suited to prominent, high-visibility messaging.
The design appears intended to deliver a bold, contemporary sans voice with a geometric underpinning—prioritizing strong silhouette, clean construction, and high-contrast clarity for prominent typographic statements.
Round characters maintain a smooth, uniform contour, while angled shapes (such as V, W, X, and Z) emphasize crisp diagonals. Numerals appear similarly robust and open, matching the letterforms in visual weight and straightforward construction.