Sans Normal Berob 7 is a regular weight, very narrow, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, editorial, condensed, friendly, retro, quirky, informal, space saving, display impact, friendly tone, retro feel, text economy, rounded, soft terminals, tall, open apertures, compact.
A compact, tall sans with a distinctly condensed silhouette and gently rounded geometry. Strokes are steady and even, with soft, slightly tapered terminals that keep the color smooth in text. Counters are simple and open, and curves are drawn as narrow ovals rather than broad circles, producing a tight rhythm without feeling brittle. The lowercase maintains a straightforward construction with readable bowls and stems, while the numerals follow the same narrow, upright logic for consistent lining in runs of figures.
This font is well suited to headlines and subheads where space is limited but presence is needed, such as posters, packaging fronts, and signage. It also works for editorial callouts, captions, and interface labels when a narrow, personable sans is desired, though it benefits from moderate sizing to preserve interior clarity.
The overall tone feels approachable and lightly retro, with a playful stiffness that reads as handcrafted rather than clinical. Its condensed proportions and softened endings give it a friendly, poster-like voice that can feel energetic without becoming loud.
The design appears intended to deliver a space-saving condensed sans with a friendly, slightly vintage character. By pairing narrow proportions with soft terminals and open counters, it aims to stay readable while projecting an informal, upbeat voice for display-forward typography.
Spacing and proportions emphasize verticality, so words stack into dense, tidy blocks. The repeated use of rounded corners and softened stroke endings helps prevent the condensed forms from looking cramped, especially in the sample text where the texture stays even across longer lines.