Sans Normal Koder 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'FS Me' and 'FS Me Paneuropean' by Fontsmith, 'Jali Greek' and 'Jali Latin' by Foundry5, and 'LFT Iro Sans' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, dynamic, confident, modern, punchy, impact, motion, attention, display, modernity, slanted, rounded, compact, sturdy, lively.
A heavy, slanted sans with broad, rounded bowls and compact internal counters. Strokes maintain an even, low-contrast rhythm, with softened joins and subtly tapered terminals that keep the texture lively rather than rigid. The forms are slightly condensed in feel, and the overall spacing reads tight and energetic, producing a dense, high-impact line of text.
This font performs best where impact and motion are desirable: headlines, poster typography, promotional graphics, and branding accents. It can also work for packaging and short UI labels where a strong, energetic voice is needed, though its dense color suggests using it at larger sizes rather than for extended reading.
The tone is assertive and forward-moving, with a sporty, contemporary flavor. Its pronounced slant and robust shapes give it a sense of momentum and confidence, suited to messaging that needs to feel active and attention-grabbing.
The design appears intended to deliver a forceful, modern sans voice with built-in momentum from the slant, balancing rounded geometry with compact proportions for high visual density and strong attention capture.
Capitals are wide and stable with simple construction, while lowercase shapes stay compact and rounded, helping the font hold together in bold headlines. Numerals follow the same sturdy, slanted logic for a consistent typographic voice across mixed content.