Sans Normal Nulej 3 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Binate' and 'Breno' by Monotype and 'Sans Beam' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sports, confident, friendly, punchy, modern, sporty, impact, approachability, clarity, blocky, rounded, compact, heavy, solid.
A heavy, rounded sans with broad proportions and an emphatic, poster-like color. Curves are built from generous circular arcs, while joins and terminals stay clean and mostly squared-off, producing a sturdy, contemporary silhouette. Counters are compact and apertures tend to be somewhat closed, which increases density at larger sizes. The lowercase shows a tall x-height with simple, single-storey forms and minimal stroke modulation, keeping the overall rhythm even and bold.
Best suited to large-size applications where its dense weight and broad shapes can carry impact: headlines, posters, packaging callouts, and bold brand wordmarks. It can work for short subheads and UI emphasis, but extended body text may feel heavy due to the compact counters and tight apertures.
The overall tone is assertive and upbeat, with a friendly softness coming from the rounded bowls. It reads as contemporary and energetic, leaning toward the kind of bold neutrality used for attention-grabbing headlines rather than delicate nuance.
Likely designed to deliver maximum presence with simple, geometric letterforms that stay approachable. The combination of rounded construction and firm terminals suggests a focus on contemporary display typography that remains legible and consistent across mixed-case settings.
Round letters like O, Q, and G feel especially geometric, with the weight pushing counters smaller and creating strong ink traps of negative space. The numerals follow the same stout construction, maintaining consistent visual mass alongside uppercase and lowercase in display settings.