Sans Normal Obkun 21 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad Arabic' by Adobe (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, punchy, sporty, high impact, approachability, clarity, brand presence, geometric, rounded, heavy, compact.
A heavy, geometric sans with rounded bowls and smooth, continuous curves paired with blunt, squared terminals. The letterforms are built from broad strokes and open counters, producing strong, stable silhouettes and clear negative space. Proportions feel compact and efficient, with wide shoulders and sturdy verticals; diagonals are crisp and the overall rhythm is even and assertive. Numerals are similarly weighty and simple, designed to hold their shape at large sizes.
Best suited for headlines, posters, and short bursts of text where maximum impact is needed. It also fits branding and packaging that call for a friendly, contemporary heft, as well as signage where bold, simple shapes aid quick recognition at a distance.
The font projects a bold, upbeat personality that reads as contemporary and approachable. Its roundness and generous weight give it a friendly tone, while the dense forms and clean construction add a confident, no-nonsense presence suited to attention-grabbing messaging.
The design appears intended as a high-impact geometric sans that stays approachable through rounded construction. It prioritizes strong silhouettes, consistent structure, and clear counter-shapes to deliver legible, attention-forward typography for display-centric applications.
At display sizes the heavy strokes and tight internal details create a strong graphic texture, especially in dense lines of text. The round forms (notably in C/O/Q and the lowercase bowls) keep the feel soft rather than industrial, while the squared endings maintain a practical, utilitarian edge.