Sans Normal Alneg 7 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'CF Mod Grotesk' by Fonts.GR, 'Otoiwo Grotesk' by Pepper Type, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, ui labels, modern, confident, friendly, straightforward, techy, impact, clarity, modernity, versatility, geometric, rounded, clean, compact, high impact.
A heavy, geometric sans with broad proportions and smooth, round curves paired with flat terminals. Strokes are consistently thick with minimal modulation, giving the letterforms a dense, even color in text. Counters are generally open and circular, while joins stay crisp and simple; the uppercase shows sturdy, constructed shapes, and the lowercase follows a single‑storey "a" and "g" with compact apertures. Numerals are similarly robust and rounded, designed to hold up at larger sizes with strong presence.
Best suited to headlines, titles, and brand marks where a strong, clean silhouette is needed. It also works well for packaging and promotional graphics, and can serve UI labels or navigation where a compact, high-impact sans is desirable at moderate sizes.
The overall tone feels modern and self-assured, with a friendly neutrality that reads as contemporary and approachable. Its broad, solid forms project clarity and strength without becoming aggressive, making it feel at home in clean, functional design contexts.
Likely drawn to provide a versatile, contemporary display sans that balances geometric roundness with sturdy weight for high visibility. The shapes prioritize uniformity and immediate readability, aiming for a clear, modern voice across uppercase, lowercase, and numerals.
The design emphasizes round geometry (notably in O/C/G and the bowls of b/d/p/q) and keeps terminals and curves controlled for a tidy rhythm. Spacing appears comfortable for display settings, with a consistent, blocky texture across mixed-case sample text.