Sans Normal Ribok 3 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, kids content, friendly, playful, approachable, casual, cheerful, approachability, humanized modernity, clear display, rounded, soft terminals, bubbly, informal, open counters.
A rounded sans with soft, slightly irregular curves and gently flattened terminals that give the strokes a hand-drawn steadiness without looking script-like. Letterforms favor broad circular geometry, open apertures, and generous counters, creating a clear, airy rhythm in text. Proportions are compact and sturdy, with small details like the angled joins in K/k and the simple, rounded construction of numerals keeping the overall color even and readable.
Well suited to branding and packaging that benefit from a friendly, approachable voice, as well as posters, signage, and short headlines where rounded shapes can carry personality. It also fits educational and children’s materials, and can work in interfaces for labels or feature text where clarity and warmth are both desired.
The overall tone is warm and unpretentious, with a subtly quirky, human touch that feels upbeat rather than formal. Its rounded forms and softened edges suggest an inviting, kid-friendly energy while staying clean enough for general-purpose display.
Likely designed to deliver a clean, modern sans foundation with added softness and a lightly humanized feel, prioritizing approachability and clear shapes over strict geometric precision. The consistent rounding and open interiors suggest an emphasis on legibility at larger sizes and an upbeat, contemporary tone.
Round characters (O, Q, 0) read as strongly circular, and the lowercase set leans toward single-storey simplicity (notably a and g), reinforcing the informal voice. Numerals are bold and uncomplicated with smooth curves, supporting quick recognition in short UI or headline contexts.