Sans Superellipse Hulis 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Avenir Next Paneuropean' by Linotype, 'Antry Sans' by Mans Greback, 'Sans Beam' by Stawix, and 'Elysio' by Type Dynamic (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, signage, friendly, playful, chunky, punchy, retro, attention, approachability, impact, branding, rounded, soft corners, compact, blocky, heavy.
A heavy, rounded sans with broad, compact proportions and softly squared curves that read like superelliptical forms. Strokes are uniformly thick with minimal modulation, and counters tend to be small, producing dense, high-impact lettershapes. Terminals are blunt and clean, with rounded joins that keep the texture smooth despite the weight. Overall spacing and rhythm feel tight and poster-like, emphasizing solid silhouettes over fine interior detail.
Best suited to display settings where maximum impact is needed: headlines, posters, packaging fronts, labels, and bold branding moments. It can also work well for short UI callouts or signage where quick recognition at larger sizes matters, but the dense counters suggest avoiding very small sizes or lengthy text.
The font projects a cheerful, approachable boldness—more fun than formal—combining softness with a confident, attention-grabbing presence. Its rounded geometry and chunky mass give it a retro display flavor that feels lively and slightly cartoonish without becoming novelty-driven.
The design appears intended to deliver a strong, friendly display voice through compact, rounded geometry and uniformly heavy strokes. It prioritizes silhouette, consistency, and immediate readability at large sizes, aiming for a contemporary-retro feel that stands out in branding and promotional typography.
Uppercase forms look particularly compact and monolithic, while lowercase maintains clear, straightforward construction with single-storey shapes where applicable. The numerals follow the same sturdy, rounded-rectangle logic, staying consistent in weight and footprint for strong emphasis in headlines and badges.