Sans Normal Afmad 1 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Cumhuriyet' by Fontuma (names referenced only for comparison).
Keywords: ui text, product branding, headlines, wayfinding, captions, modern, technical, clean, forward-leaning, neutral, readability, modernization, utility, motion, oblique, geometric, rounded, open apertures, compact.
A slanted sans with a clean, geometric construction and gently rounded curves. Strokes stay even and steady, with smooth joins and minimal modulation, giving the letterforms a crisp, engineered feel. Capitals are broad and orderly with simple, circular bowls (notably in C, O, and G), while lowercase forms are compact and consistent, with a single‑storey a and g and a straightforward, utilitarian rhythm. Numerals follow the same oblique logic, pairing round counters with clean diagonals for clear alignment in text.
This font works well for UI and app typography, dashboards, and product surfaces where a clean oblique sans can add momentum without sacrificing readability. It also suits contemporary branding, short headlines, captions, and signage-style applications that benefit from an efficient, modern voice.
The overall tone is contemporary and pragmatic, with an energetic forward lean that reads as active rather than expressive. It feels professional and no-nonsense, suited to interfaces and informational typography where clarity and pace matter. The geometric calm of the shapes keeps it neutral, while the slant adds a subtle sense of motion.
The design appears intended to provide a modern italic sans that stays structurally simple and highly readable, using geometric curves and uniform stroke logic for consistent texture. The consistent slant and restrained detailing suggest a focus on functional typography for both display accents and continuous reading.
The slant is consistent across letters and figures, and the curves maintain a smooth, near-circular geometry that supports even color in paragraphs. Open shapes and uncluttered terminals help preserve legibility in longer lines, while the compact lowercase and sturdy capitals give headings a direct, efficient presence.