Sans Normal Ihdem 2 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType and 'Anantason Mon' and 'Anantason Reno' by Jipatype (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, signage, friendly, modern, playful, soft, confident, approachability, clarity, impact, contemporary, rounded, monoline, open apertures, large counters, blunt terminals.
A heavy, rounded sans with monoline strokes and generously softened corners throughout. The letterforms are broad with large, open counters and clearly separated shapes, giving the text an airy, approachable rhythm despite the strong weight. Curves are built from smooth circular/elliptical geometry, and terminals are blunt rather than sharp, creating a consistently soft texture. Uppercase forms read clean and stable, while lowercase maintains simple, compact construction with clear joins and minimal stroke modulation.
This font suits bold headlines and brand marks where a warm, approachable voice is needed. It performs well in packaging, posters, and signage that benefit from thick strokes and rounded clarity. It can also work for short paragraphs or UI callouts when a friendly, high-impact sans is desired.
The overall tone is friendly and contemporary, with a playful softness that feels welcoming rather than technical. Its broad, rounded shapes project confidence and warmth, making it feel informal and personable without becoming quirky or decorative.
The design appears intended to deliver a modern, approachable sans-serif voice by combining a strong weight with rounded geometry and open counters. Its consistent, softened construction prioritizes friendliness and easy recognition, aiming for high-impact readability in contemporary graphic applications.
Round punctuation and the uniformly softened joins help maintain an even color in paragraphs. The wide, open interior spaces keep letters distinguishable at display sizes and in short-to-medium text settings, while the dense stroke weight gives headlines strong presence.