Sans Normal Ibbap 2 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, editorial, posters, social, friendly, casual, approachable, lively, modern, approachability, informal tone, modern clarity, forward motion, rounded, humanist, soft terminals, open counters, slanted.
A slanted sans with rounded construction and softened stroke endings, giving the letters a smooth, handwritten-adjacent flow while remaining clearly typographic. Curves are generous and circular, with open apertures in letters like C, e, and s, and overall forms lean slightly forward for an easy, kinetic rhythm. Proportions feel even and readable, with straightforward, uncluttered shapes and a consistent, low-friction texture across mixed case and numerals.
Well-suited to branding and packaging that benefit from a friendly, modern voice, as well as editorial pull quotes, posters, and social graphics where a casual italic texture adds motion. It can also work for short UI labels or headings when a softer, more personable sans is desired.
The overall tone is friendly and informal, with a warm, conversational feel that reads as contemporary rather than strictly geometric or strictly calligraphic. The forward slant and rounded detailing add energy without becoming loud, making it feel personable and relaxed.
The design appears intended to bridge clean sans clarity with a relaxed, italic-forward personality—prioritizing smooth curves, open forms, and an approachable rhythm for contemporary communication.
Uppercase forms stay simple and clean, while lowercase shows a more humanist feel through its curved joins and open bowls. Numerals follow the same rounded, steady logic, maintaining an approachable tone in UI-like contexts or casual display settings.