Sans Normal Sumab 14 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core and 'Nauman Neue' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, modern, confident, sporty, energetic, friendly, display impact, modern branding, dynamic emphasis, approachable tone, rounded, geometric, soft corners, clean, forward-leaning.
A forward-leaning sans with heavy, even stroke weight and rounded terminals throughout. The forms favor smooth, geometric curves and open apertures, with a generous overall set width that keeps counters spacious even at bold weight. Curves transition cleanly into straight segments, and joins stay tidy and consistent, giving the design a stable, contemporary rhythm. Numerals follow the same rounded, streamlined construction, with simple, legible shapes and minimal internal detailing.
This font is well suited to headlines and display typography where impact and motion are desired, such as posters, sports branding, product packaging, and promotional graphics. It can also work for short bursts of copy—taglines, pull quotes, UI banners—where a bold, friendly presence is beneficial without sacrificing legibility.
The overall tone is modern and energetic, with a sporty, momentum-driven feel from the slant and broad proportions. Rounded endings soften the impact of the heavy weight, keeping it approachable rather than aggressive, while still reading as confident and attention-forward.
The design appears intended as a contemporary display sans that combines strong emphasis with approachable geometry. Its wide stance, rounded terminals, and consistent stroke treatment suggest a focus on clear, high-energy communication for brand-forward and advertising contexts.
The italic posture feels structural rather than calligraphic, maintaining uniform stroke logic across straight and curved elements. In running text, the wide set and open counters help preserve clarity, while the weight and slant create strong emphasis and directional flow.