Sans Normal Vemod 2 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, children’s, social media, friendly, casual, playful, approachable, hand-drawn, informality, approachability, handwritten feel, warmth, personality, rounded, soft terminals, slanted, informal, lively.
A rounded, slightly slanted sans with soft, brush-like stroke endings and gently tapered joins. Curves dominate the construction, giving bowls and counters an open, airy feel, while straight strokes lean subtly forward and vary a bit in width from glyph to glyph, reinforcing an organic rhythm. Capitals stay simple and monoline in spirit, while lowercase forms show more personality—single-storey shapes, generous apertures, and smooth, continuous curves. Numerals follow the same easy, handwritten logic with rounder forms and relaxed proportions.
Well-suited for friendly branding, packaging, posters, and short-to-medium text where an informal voice is desirable. It can also work nicely for children’s materials, invitations, and social graphics, especially when paired with simple layouts that let its rounded shapes and lively slant carry the tone.
The overall tone is warm and conversational, suggesting everyday handwriting rather than engineered precision. Its soft curves and forward lean add energy without feeling aggressive, making it read as upbeat, personable, and lightly whimsical.
The design appears intended to deliver a casual, handwritten impression within a clean sans framework—prioritizing approachability and character while keeping letterforms straightforward and readable.
Spacing appears comfortable and not overly tight, helping the face maintain clarity in continuous text. The slant is consistent enough to feel intentional, while small irregularities in stroke flow and proportions add charm and an analog feel.