Sans Normal Tyram 5 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'ATF Franklin Gothic' by ATF Collection and 'Franklin Gothic SG' by Scangraphic Digital Type Collection (names referenced only for comparison).
Keywords: headlines, posters, branding, ui labels, packaging, modern, friendly, confident, straightforward, clean, clarity, modernity, approachability, impact, rounded, geometric, high clarity, compact, neutral.
A solid, rounded sans with smooth, circular bowls and broadly even stroke weight. Terminals read clean and largely horizontal/vertical, with minimal modulation and a crisp, contemporary finish. Proportions feel compact and sturdy, with wide, open counters in letters like O, D, and P, and a consistently simplified geometric construction across the set. The lowercase shows a single-storey a and g, short-armed t, and a squarish, functional rhythm that stays legible at a range of sizes.
This font works well for bold headlines, poster typography, and branding where a clean, friendly geometric feel is desired. It should also perform nicely for UI labels, signage-like applications, and packaging where quick recognition and strong presence are important.
The overall tone is modern and approachable, with a practical, no-nonsense voice. Its rounded geometry adds friendliness while the heavy color and tight construction keep it assertive and attention-getting.
The design appears intended to deliver a contemporary geometric sans voice with high clarity and a welcoming edge, emphasizing simple shapes, consistent rhythm, and strong legibility in prominent sizes.
The letterforms maintain a consistent curve-to-straight balance, producing an even texture in paragraphs and a strong silhouette in display. Numerals are sturdy and clear, with rounded forms that match the alphabet and maintain a uniform visual weight.