Sans Normal Manan 12 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'ATF Wedding Gothic' by ATF Collection, 'Midnight Sans' by Colophon Foundry, and 'Roc Grotesk' by Kostic (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, assertive, sporty, industrial, playful, impact, modern branding, headline emphasis, friendly strength, rounded, chunky, geometric, soft corners, tight counters.
A heavy, rounded sans with broad proportions and a compact internal structure. Strokes stay consistently thick with subtly softened corners, giving forms a machined, cut-out feel rather than sharp geometry. Counters are relatively tight and often oval, while terminals read mostly straight and blunt. The lowercase is sturdy and simplified, with single-storey forms (notably the “a”) and a generally even, blocky rhythm; the numerals follow the same wide, weighty construction with smooth curves and stable baselines.
Best suited to display use where impact matters: big headlines, poster typography, branding lockups, product packaging, and energetic promotional graphics. It can also work for short UI labels or badges at larger sizes, but extended paragraphs may feel heavy due to the dense color and tight counters.
The overall tone is loud and confident, balancing muscular weight with friendly curvature. It suggests energy and motion without becoming italic or script-like, landing in a punchy, contemporary space that can feel sporty, game-like, or packaging-forward depending on color and layout.
The design appears intended to deliver maximum punch with a friendly, rounded geometry—combining bold, wide letterforms and simplified construction for clear, high-impact communication in modern commercial and promotional contexts.
In text settings the dense weight and narrow apertures can make words look compact and dark, especially in longer lines, while the wide stance keeps headings feeling expansive. The shapes remain highly consistent across uppercase, lowercase, and figures, reinforcing a cohesive, logo-ready voice.