Sans Normal Obgat 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Nort' by FontFont, 'Neue Rational Narrow' by René Bieder, and 'TT Commons™️ Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, energetic, sporty, straightforward, high impact, legibility, modern utility, approachability, rounded, blocky, compact, punchy, clean.
A heavy, rounded sans with compact proportions and smooth, continuous curves. Strokes are consistently thick with minimal modulation, producing a solid, uniform color in text. Counters are relatively small and apertures tend toward closed, while terminals read as blunt or softly rounded rather than sharp. Uppercase forms feel sturdy and geometric; lowercase is simple and utilitarian with sturdy bowls and short, workmanlike joins, keeping the rhythm tight and emphatic.
Best suited to headlines and short bursts of text where strong presence is desirable—posters, signage, packaging callouts, and bold brand statements. It can also work for UI labels or navigation where an assertive, high-visibility tone is needed, especially at moderate-to-large sizes.
The overall tone is bold and plainspoken, leaning friendly rather than formal. Its chunky shapes and rounded geometry convey an energetic, contemporary feel with a slightly sporty, poster-ready presence. The voice is more about impact and approachability than refinement.
Likely designed to deliver maximum impact with uncomplicated, rounded forms and a consistent stroke system. The focus appears to be on clarity at a glance and a confident, contemporary voice that holds up well in bold display typography.
At display sizes the typeface reads as strongly compact and cohesive, with dense spacing and dark interior shapes that emphasize punch. In paragraph-like settings it maintains a steady texture, with the heavier weight and tighter counters becoming the dominant character.