Slab Square Subor 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Vigor DT' by DTP Types and 'Kheops' by Tipo Pèpel (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, retro, editorial, sporty, assertive, impact, motion, clarity, display strength, retro flavor, slab serif, bracketless, oblique, blocky, compact.
This typeface is a robust oblique slab serif with square, block-like terminals and heavy, bracketless serifs that read as crisp rectangular cuts. Strokes are broadly even with minimal modulation, giving the letterforms a sturdy, poster-friendly color. Capitals are wide and stable with large counters (notably in C, O, Q), while the lowercase shows a compact, energetic rhythm with sturdy joins and a consistent slant. Numerals share the same strong, squared-off finishing and maintain a clear, chunky silhouette.
Best suited to display roles such as headlines, posters, and promotional typography where a forceful, slanted slab-serif voice is useful. It can also work for branding, packaging, and signage that needs a sturdy, high-contrast-in-shape look (through mass rather than thin/thick modulation), especially where an energetic editorial or sporty tone is desired.
The overall tone is confident and forward-leaning, combining a classic slab-serif backbone with an energetic italic stance. It feels sporty and headline-driven, with a slightly retro, print-advertising attitude that emphasizes impact and motion over delicacy.
The design appears intended to deliver a bold, motion-oriented slab serif that remains legible through strong, squared terminals and open counters. It prioritizes impact, cohesion across caps/lowercase/numerals, and a tight, assertive texture for attention-grabbing setting.
The italic is constructed rather than calligraphic, with strong geometric finishes and firm horizontals that keep the texture tight in lines of text. The bold serifs and squared terminals create high visibility at distance, while the generous inner shapes help preserve clarity in dense settings.