Sans Normal Modol 10 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, logos, playful, punchy, retro, friendly, bold, impact, approachability, retro display, headline clarity, graphic branding, soft corners, round counters, compact apertures, heavy terminals, blocky.
This typeface is built from hefty, rounded forms with a strongly geometric backbone and softened corners. Strokes are consistently thick, with compact counters and relatively tight apertures that create dense, poster-like silhouettes. Uppercase letters read as broad and stable with minimal modulation, while lowercase keeps a simple, single-storey look where applicable and maintains a chunky, uniform rhythm. Figures are equally weighty and rounded, designed to hold their shape at large sizes and remain visually consistent alongside the letters.
This font performs best in short, high-impact settings such as headlines, posters, brand marks, and packaging where its heavy, rounded shapes can read clearly. It is well suited to titles, signage, and promotional graphics that benefit from a friendly but forceful presence. For longer text, it works more effectively as an accent style rather than a primary reading face.
The overall tone is energetic and approachable, with a distinctly retro, display-driven feel. Its oversized curves and condensed interior spaces give it a loud, confident voice that leans more fun than formal. The shapes suggest a pop-forward, headline-centric personality suited to attention-grabbing messaging.
The design appears intended as a bold display sans that prioritizes visual punch, strong silhouette, and a smooth geometric feel. Its simplified construction and tight counters point to an emphasis on compact, high-contrast-in-size shapes that stand up in large-scale applications.
Because counters are small and some joins are tight, texture can become quite dark in long lines, especially in smaller sizes or dense settings. The design favors impact over delicacy, and the broad, simplified shapes produce a strong, uniform color that works best when given generous spacing and size.