Sans Normal Moduj 7 is a very bold, wide, medium contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, logos, punchy, playful, confident, retro, chunky, impact, attention, friendly, retro feel, clarity, rounded, soft corners, compact spacing, high impact, geometric.
A heavy, rounded sans with broad proportions and compact internal counters. Strokes are consistently thick with gently softened corners, creating a smooth, molded silhouette rather than sharp, engineered terminals. Round letters like O/C/G are built from near-circular forms, while straight-sided shapes (E/F/H/N) keep a blocky, even rhythm; apertures are relatively tight, contributing to a dense, poster-friendly color on the page. The overall texture reads bold and uniform, with simple, sturdy construction and minimal detailing.
Best suited to large sizes where its thick strokes and rounded construction can deliver maximum impact—headlines, posters, packaging, and bold branding systems. It can also work for short UI labels or badges when clarity is needed, though it’s most effective in brief, high-contrast statements.
The font conveys an upbeat, assertive tone with a friendly softness. Its chunky geometry and tight counters evoke a retro display feel—energetic and attention-grabbing—without becoming aggressive, making it feel approachable and fun.
The design appears intended as an impact-oriented display sans that prioritizes immediate readability and a friendly, contemporary-retro personality. Its consistent stroke weight and rounded geometry suggest a goal of creating a bold, versatile headline tool that feels modern yet nostalgic.
In longer text samples the weight produces strong visual mass, so line spacing and tracking benefit from a bit of breathing room. The numerals match the letterforms in roundness and heft, reinforcing a cohesive, signage-like presence.