Sans Superellipse Olmay 7 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'Corner Deli' by Fenotype, 'Gubia' by Graviton, 'ApronNext' by Hurufatfont, 'Brainy Variable Sans' by Maculinc, 'Born Strong' by Rook Supply, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, industrial, retro, assertive, utilitarian, sporty, space-saving, high impact, signage tone, geometric uniformity, condensed, rounded, blocky, squared, stencil-like.
A condensed, heavy sans with rounded-rectangle construction and softly squared curves throughout. Strokes are consistently thick with minimal contrast, producing a solid, poster-ready texture. Counters are compact and often rectangular (notably in O, D, P, and a), while terminals tend to be blunt and slightly softened rather than sharp. The overall rhythm is tight and vertical, with tall, narrow capitals and compact lowercase forms that keep a uniform, sturdy footprint across words.
Best suited to headlines, titles, and short bursts of text where its dense weight and condensed width can maximize impact in limited space. It works well for branding marks, labels, packaging panels, and wayfinding-style signage where a sturdy, engineered look is desired.
The tone is bold and no-nonsense, with a distinctly industrial and retro signage feel. Its squared rounding and dense color give it a confident, athletic energy, reading as practical and engineered rather than delicate or expressive.
The design appears intended to deliver a compact, high-impact sans built from rounded-rectilinear geometry, balancing blunt solidity with softened corners for a friendly but tough presence. It prioritizes bold legibility and a consistent, constructed silhouette for display and branding use.
Several glyphs emphasize squarish interior spaces and flattened joins, which increases impact at large sizes but can make small counters feel tight in longer text. Numerals and capitals share the same condensed, block-like logic, helping headlines feel cohesive and uniform.