Sans Normal Adkep 2 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Hando' by Eko Bimantara, 'Migrosta JM' by Joelmaker, 'Alfabet' by Machalski, 'Otoiwo Grotesk' by Pepper Type, 'Amsi Grotesk' by Stawix, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: ui labels, wayfinding, headlines, branding, packaging, modern, clean, technical, corporate, efficient, clarity, modernization, emphasis, versatility, system design, oblique, geometric, open counters, rounded, streamlined.
This is an oblique sans with geometric, rounded construction and smooth, low-modulation curves. Letterforms are fairly wide with generous internal space, producing open counters and clear silhouettes. Terminals are clean and unadorned, and curves transition smoothly into straights, giving the design a streamlined, engineered feel. Spacing appears even and stable in text, supporting consistent rhythm across mixed case and numerals.
It works well for interface labeling, dashboards, and product surfaces where compact emphasis and clear shapes are needed. The oblique stance also suits headlines, short calls to action, and branded messaging that benefits from a sense of forward motion. Its even rhythm and open forms make it a solid choice for signage-style applications and contemporary packaging copy at moderate sizes.
The overall tone is modern and businesslike, with a crisp, no-nonsense clarity that feels contemporary and utilitarian. Its slanted posture adds motion and emphasis without becoming expressive or calligraphic, keeping the voice professional and controlled.
The design appears intended as a versatile, contemporary oblique sans that balances geometric structure with friendly roundness. It aims to deliver clear, efficient communication while adding subtle dynamism through its consistent slant and wide proportions.
Uppercase forms read sturdy and balanced, while the lowercase maintains a straightforward, constructed look with minimal idiosyncrasy. Numerals follow the same rounded, geometric logic and sit comfortably alongside the letters, reinforcing a cohesive, system-oriented impression.