Serif Normal Kogar 7 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: book text, editorial, magazines, literature, headlines, classic, literary, formal, scholarly, traditional, readability, classic revival, editorial tone, formal voice, page rhythm, bracketed, oldstyle, calligraphic, crisp, bookish.
A high-contrast serif with sharp, bracketed serifs and a distinctly oldstyle, calligraphic construction. Strokes transition from fine hairlines to firm main stems, with tapered terminals and subtly cupped finishing on many lowercase forms. Proportions are moderately narrow with lively letter-specific widths, giving text an uneven, humanist rhythm rather than a rigidly uniform texture. The uppercase shows classical Roman structure with elegant, pointed joins, while the lowercase includes a two-storey “g” and “a”, a compact “e” with a small eye, and a “t” with a brisk crossbar and tapered foot.
Well-suited for long-form reading in books and editorial layouts where a classical serif texture is desired. It can also serve effectively for chapter titles, pull quotes, and magazine headlines, where its contrast and sharp serifs add sophistication and hierarchy without becoming overly decorative.
The overall tone is traditional and literary, evoking book typography, academic publishing, and formal editorial design. Its crisp contrast and refined terminals read as polished and authoritative, with a hint of historical character rather than a purely neutral voice.
The design appears intended to deliver a conventional, book-oriented serif with strong classical cues—prioritizing an elegant reading rhythm, clear forms, and a refined contrast profile that supports both text and display use in editorial contexts.
In the sample text, the face produces a bright page color with pronounced hairlines, making it feel refined at display sizes while still retaining a readable, classical text rhythm. Numerals follow the same contrast pattern and appear designed to sit comfortably alongside capitals in headings and editorial settings.