Sans Superellipse Hiraj 8 is a very bold, narrow, medium contrast, upright, short x-height font visually similar to 'Angela Love Sans' and 'Monotage' by Fargun Studio and 'Merchanto' by Type Juice (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, signage, industrial, punchy, retro, utilitarian, playful, space-saving impact, display emphasis, geometric consistency, friendly toughness, condensed, rounded corners, soft terminals, blocky, compact counters.
A compact, condensed sans with heavy, uniform strokes and rounded-rectangle construction throughout. Curves resolve into squared-off bowls and softened corners, giving letters a superelliptical feel rather than fully circular rounds. Counters are tight and often vertical, with sturdy joins and minimal modulation; the overall rhythm is dense and highly graphic. Lowercase forms read as sturdy and simplified, with compact bowls and short extenders relative to the cap height, while numerals follow the same blocky, rounded-rectangle logic for a consistent texture across lines.
Best suited to display applications where a compact, high-impact voice is needed—posters, headlines, packaging callouts, labels, and bold branding. It can also work for signage and short UI labels when space is tight, but it’s most effective in short bursts rather than long reading blocks.
The tone is bold and assertive with a slightly retro, industrial flavor—more poster and label than neutral text. Its softened corners keep it friendly, but the tight spacing and chunky silhouettes make it feel tough, economical, and attention-seeking.
Likely designed to deliver maximum impact in minimal horizontal space while keeping forms approachable through rounded corners and simplified geometry. The consistent, rounded-rectangle construction suggests an intention to feel both industrial and contemporary, with a nod to vintage condensed display sans styles.
The design maintains a strong vertical emphasis, and the rounded corners help prevent the weight from feeling overly harsh at display sizes. The dense counters and condensed width create a dark, compact typographic color that benefits from generous line spacing when set in paragraphs.