Sans Superellipse Iblub 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Dax', 'FF Daxline', 'FF Meta Headline', and 'FF Sari' by FontFont and 'Frutiger Next Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, retro, playful, punchy, cheerful, impact, approachability, brand voice, visibility, simplicity, rounded, soft, bulky, compact, geometric.
A heavy, rounded sans with soft superellipse curves and broad, compact counters. Strokes are consistently thick with minimal modulation, and terminals are smoothly rounded, giving letters a cushioned, almost rubbery silhouette. Proportions lean wide and sturdy, with large bowls in characters like B, O, and P, and simplified, geometric construction in forms like E, F, and T. The lowercase shows single-storey shapes (notably a and g) and short, stout arms and joins; overall spacing reads tight and dense at display sizes, emphasizing bold word shapes.
Best suited to display contexts where strong impact and warmth are desired, such as headlines, posters, packaging, and brand marks. It also works well for short UI or label text when a friendly, high-visibility voice is needed, but its dense texture suggests avoiding long passages at small sizes.
The overall tone is upbeat and approachable, combining a retro sign-painting sturdiness with a playful, soft-edged friendliness. Its chunky weight and rounded geometry feel confident and informal, suggesting warmth rather than precision or formality.
The design appears intended to deliver maximum presence with a soft, inviting character—combining geometric, rounded construction with highly simplified, bold forms for clear readability and strong, memorable word shapes.
Round letters maintain a consistent superellipse feel, while diagonals (K, V, W, X, Y) are thick and stable, keeping the texture even across mixed text. Numerals are similarly stout and graphic, matching the letterforms’ rounded, compact rhythm.