Sans Normal Vediy 11 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Nusara' by Locomotype, 'Glimp Rounded' by OneSevenPointFive, 'Core Sans M' by S-Core, and 'Prox' by Typogama (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, social media, friendly, casual, lively, modern, approachable, approachability, modernity, motion, informality, readability, rounded, soft, humanist, slanted, smooth.
A slanted, rounded sans with soft terminals and smooth, continuous curves. Strokes stay largely even, producing a clean, low-contrast texture, while the italic angle and slightly elastic proportions add motion and an informal rhythm. Counters are open and generous, and many joins are subtly rounded, helping the forms feel fluid rather than rigid. The numerals and lowercase show a gentle, handwritten-like looseness while remaining clearly constructed and consistent.
Well suited to branding and packaging where a friendly, contemporary voice is needed, and for headlines, posters, and social graphics that benefit from italic energy. It also works for short-to-medium passages in marketing or editorial contexts when a casual, approachable tone is desired.
The overall tone is friendly and energetic, with an easygoing, conversational feel. Its smooth curves and steady stroke weight keep it modern and unobtrusive, while the pronounced slant adds a sense of speed and spontaneity. The result reads as approachable and contemporary rather than formal or technical.
The design appears intended to deliver a modern sans voice with the warmth of rounded construction and the momentum of an italic stance. It prioritizes smooth readability and an inviting personality over strict geometric neutrality, aiming for versatile use across display and text settings where a lively tone is appropriate.
Round letters (like O/C/G) emphasize circular construction, and the italic stress gives verticals a streamlined, forward-leaning cadence. The texture in paragraphs is smooth and dark enough for display sizes, with enough openness in shapes to stay readable as lines wrap.