Sans Normal Abbuy 12 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Laire Sans' by Jolicia Type (names referenced only for comparison).
Keywords: ui labels, infographics, brand systems, editorial decks, signage, modern, clean, technical, sporty, neutral, clarity, modernization, motion, oblique, monoline, rounded, open counters, generous spacing.
This is a slanted, monoline sans with rounded construction and smooth, continuous curves. Strokes stay even throughout with minimal contrast, and terminals are clean and unadorned. The italic angle is consistent across caps, lowercase, and numerals, creating a forward-leaning rhythm; counters are generally open, and curves feel slightly geometric rather than calligraphic. Numerals follow the same oblique logic with simple, legible shapes and steady spacing.
It suits interface copy, dashboards, and infographic labeling where a forward-leaning emphasis helps guide the eye without becoming decorative. The oblique stance also works well for brand systems, presentations, and short editorial passages that need a modern, dynamic tone while remaining highly legible.
The overall tone is contemporary and efficient, with a subtle sense of speed from the steady slant. It reads as clean and practical rather than expressive, giving a modern, technical feel that stays approachable due to its rounded forms.
The design appears intended as a versatile oblique sans for contemporary communication, prioritizing even color, clean geometry, and readable text rhythm. The consistent slant and rounded construction suggest a focus on clarity and momentum for both headings and supporting copy.
Uppercase forms are straightforward and well-balanced, while lowercase shapes maintain clear differentiation at text sizes. The design favors clarity in running text, with smooth joins and a consistent baseline flow that supports continuous reading.