Sans Superellipse Ubnar 7 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' and 'ATF Railroad Gothic' by ATF Collection, 'Skate' by DearType, and 'Astern Shade' by Edignwn Type (names referenced only for comparison).
Keywords: headlines, posters, packaging, kids, stickers, playful, handmade, friendly, punchy, casual, friendly display, handmade feel, bold impact, casual branding, rounded, soft corners, blobby, compact, inked.
A heavy, compact sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and largely monolinear, with subtly irregular contours that feel inked rather than mechanically perfect. Counters are small and rounded, and joins are blunt, giving letters a dense, blocky color on the page. Terminals tend to be squared-off with gentle rounding, and widths vary slightly from glyph to glyph, adding a loose, hand-cut rhythm while remaining clearly legible.
Best suited for short, high-impact text such as headlines, posters, packaging callouts, and playful branding. It can work well for children’s materials, casual signage, and sticker-style graphics where a bold, friendly presence is desired. For longer passages, it will perform more comfortably with generous size and spacing.
The overall tone is upbeat and approachable, with a slightly goofy, DIY energy. Its chunky forms and softened geometry read as friendly and informal, lending a comic, craft, or snackable display feel rather than a corporate voice.
The design appears intended to combine superelliptical, rounded-rectangle letterforms with an intentionally imperfect, hand-inked finish. The goal is a strong display voice that feels warm and approachable while staying simple and sans in structure.
The texture stays consistent across uppercase, lowercase, and numerals, with the same softened rectangular logic carrying through. At smaller sizes the tight counters and heavy mass may begin to close in, while at headline sizes the irregular edges become a distinctive personality cue.