Sans Normal Senez 12 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Cadmium' by AVP, 'Hazelton' by Type Royal, 'TT Norms Pro' by TypeType, and 'Haboro Sans' by insigne (names referenced only for comparison).
Keywords: ui text, branding, signage, headings, product labels, modern, friendly, clean, neutral, approachable, clarity, versatility, approachability, modernization, rounded, geometric, monoline, open apertures, soft terminals.
A clean, rounded sans with largely monoline strokes and gently softened terminals. Letterforms lean toward geometric construction—circular bowls, even curves, and consistent stroke rhythm—while keeping practical proportions for continuous text. Counters are open and generous, curves are smooth, and joins stay tidy, producing a steady texture without sharp angles or calligraphic modulation. Uppercase forms read compact and stable, and lowercase shapes keep a straightforward, contemporary structure with simple, readable details.
Well suited to user interfaces, product branding, and general-purpose editorial settings where clarity and a contemporary voice are needed. It can handle headings and short paragraphs comfortably, and its rounded construction also makes it a good fit for signage and packaging that aims to feel accessible and modern.
The overall tone is modern and approachable, with a friendly neutrality that avoids either overtly technical severity or decorative personality. Its rounded geometry gives it a calm, contemporary feel suitable for everyday interfaces and brand communication.
The design appears intended as a versatile, contemporary sans that emphasizes clarity and friendliness through rounded geometry and even stroke behavior, balancing a clean modern structure with approachable softness.
Digits follow the same rounded, even-stroke logic as the letters, with clear, uncomplicated silhouettes that hold up well at display sizes. The sample text shows consistent spacing and an even typographic color across lines, reinforcing a dependable, workhorse character.