Slab Contrasted Roby 5 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Vigor DT' by DTP Types, 'FF Marselis Slab' by FontFont, 'Orgon Slab' by Hoftype, 'Amasis' by Monotype, 'PF Centro Slab Press' by Parachute, 'Posterizer KG' by Posterizer KG, and 'Museo Slab' by exljbris (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sturdy, friendly, confident, retro, collegiate, impact, solidity, approachability, vintage flavor, display clarity, blocky, bracketed, soft corners, compact counters, punchy.
A heavy slab serif with broad proportions, blunt terminals, and clearly bracketed slabs that read as integrated with the stems rather than tacked on. Curves are full and rounded, while joins and corners are slightly softened, giving the otherwise blocky silhouette a more approachable feel. Counters are relatively tight and apertures lean toward closed, creating a dense, high-impact texture in lines of text. Numerals and capitals appear robust and steady, with consistent stroke behavior and a strong baseline presence.
This face is well suited to display applications where strong presence matters: headlines, posters, branding marks, and packaging panels. It also fits sports or collegiate-themed identities and bold signage where the slab serifs can anchor letters at distance. For body text, it will perform best in larger sizes with generous spacing to counter its dense texture.
The tone is bold and dependable with a distinctly vintage, American-print flavor—confident and workmanlike, yet friendly rather than severe. Its weight and wide stance project authority and immediacy, while the rounded shaping keeps it from feeling overly mechanical. Overall it suggests classic signage, athletic lettering, and editorial display traditions.
The design appears intended to deliver maximum impact and solidity through heavy slabs and broad proportions, while using bracketed serifs and rounded curves to keep the voice warm and accessible. It aims for a traditional, print-rooted look that reads quickly and holds its shape in attention-grabbing compositions.
In paragraph-like settings the color is very dark and uniform, and the tight counters make it best suited to larger sizes or short passages. The bracketed slabs and softened shapes help maintain rhythm across mixed-case text, while the heavy serifs contribute a strong horizontal emphasis.