Sans Superellipse Fogif 7 is a very bold, normal width, low contrast, italic, tall x-height font visually similar to 'Mersh' by Sign Studio (names referenced only for comparison).
Keywords: sports branding, headlines, posters, packaging, app ui, sporty, energetic, assertive, modern, friendly, impact, speed, modernity, approachability, branding, rounded, slanted, soft corners, compact, ink-trap feel.
A very heavy, right-slanted sans with rounded-rectangle construction and consistently softened corners. Strokes stay largely uniform, with broad, flattened curves and squarish bowls that give counters a compact, engineered feel. Terminals are clean and blunt, and several joins show subtle notches that read like functional ink-traps at display sizes. The lowercase is built on a tall x-height with short ascenders/descenders, producing dense, punchy word shapes and strong horizontal rhythm.
Best suited to high-impact headlines, sports and streetwear branding, event posters, and bold packaging where the slant and mass can drive attention. It can also work for short UI labels or navigation in larger sizes when a compact, energetic voice is desired.
The tone is fast and forceful, like motion graphics or athletic branding, but the rounded geometry keeps it approachable rather than aggressive. Its mix of chunky weight and smooth corners suggests a contemporary, performance-oriented personality with a slightly techy edge.
Likely designed to deliver a high-impact italic sans that feels fast and contemporary while staying friendly through rounded superellipse forms. The consistent weight and compact counters aim for strong presence and clear silhouettes in branding and display typography.
The italic angle is pronounced enough to imply speed, and the wide, open apertures help retain legibility despite the mass. Numerals and capitals share the same rounded, blocky logic, keeping a cohesive, logo-ready texture across mixed-case settings.