Sans Normal Arbow 15 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Area' by Blaze Type, 'BR Segma' by Brink, and 'Realgar' by Emtype Foundry (names referenced only for comparison).
Keywords: ui text, brand systems, editorial, signage, presentations, clean, modern, friendly, neutral, functional, versatility, clarity, modernity, neutral tone, readability, geometric, rounded, crisp, open, monoline.
This sans serif has a clean, monoline construction with rounded curves and crisp terminals. Letterforms lean toward geometric proportions: circular bowls, smooth arcs, and straightforward joins that keep the texture even across words. Counters are generally open and legible, with simple, unembellished shapes and a steady baseline rhythm. Numerals are clear and contemporary, matching the same smooth curvature and uniform stroke weight.
It works well for interface copy, product screens, and general-purpose branding where clean readability is essential. The even rhythm and open forms also suit editorial layouts and informational signage, and it scales comfortably for presentation typography and headlines without becoming stylistically dominant.
The overall tone is modern and neutral, with a friendly clarity that feels approachable rather than technical. Its restrained shapes and even color create a calm, dependable voice suited to everyday communication.
The design appears intended as a versatile, general-purpose sans that balances geometric cleanliness with comfortable readability. It aims to provide a consistent, modern texture across both display and text settings while staying visually neutral and broadly applicable.
Round letters like O and C read as near-circular, while straight-sided forms (such as E, F, and L) keep edges sharp for a tidy, organized impression. The lowercase shows simple, familiar constructions that prioritize readability in continuous text.