Sans Superellipse Etkuh 7 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'AG Bambook' by Alexandr Galuzin, 'Neusa Neu' by Inhouse Type, 'Moneer' by Inumocca, 'Informational Gothic JNL' by Jeff Levine, and 'Aago' by Positype (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, confident, modern, industrial, impact, speed, space-saving, modernity, brand voice, condensed, slanted, rounded, compact, punchy.
A compact, right-slanted sans with chunky, low-contrast strokes and tightly controlled widths. Curves are built from rounded-rectangle logic, giving counters and bowls a squared-off softness rather than true circles. Terminals are clean and mostly blunt, with subtle rounding at joins that keeps the heavy strokes from feeling brittle. The lowercase shows single-storey forms and a sturdy, contemporary rhythm, while numerals are broad-shouldered and blocky, maintaining the same compact, forward-leaning stance.
This style suits short, high-impact settings such as headlines, posters, and branding where a compact footprint and strong presence are useful. It can also work well for sports, automotive, or tech-adjacent graphics, and for packaging or labels that need bold, space-efficient emphasis. For longer passages, it will be most comfortable at larger sizes where the condensed, slanted texture has room to breathe.
The overall tone is energetic and assertive, with a forward motion that reads as fast and purposeful. Its rounded-rect geometry adds a techy, engineered flavor, balancing toughness with approachability. The result feels contemporary and performance-oriented rather than formal or delicate.
The design appears intended to deliver a fast, modern voice with a space-saving silhouette and a distinctive rounded-rect construction. It prioritizes strong silhouette clarity and consistent rhythm across letters and figures, aiming for punchy display performance and recognizable branding character.
Spacing appears relatively tight, reinforcing a dense, headline-ready texture. The slant is consistent across cases and figures, helping mixed text maintain a unified cadence. Round letters like O/Q and the bowls in B/P/R keep a controlled squareness that becomes a defining signature at larger sizes.