Sans Normal Mybev 7 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Remoto' by JAM Type Design, 'Pepi/Rudi' by Suitcase Type Foundry, 'Gordita' by Type Atelier, and 'TT Commons™️ Pro' and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, friendly, chunky, bold, retro, impact, approachability, display, simplicity, rounded, soft corners, geometric, compact counters, heavy strokes.
A heavy, rounded sans with broad proportions and large, simple shapes. Curves are built from near-circular bowls and smooth arcs, while terminals are blunt and softly squared rather than sharp. Counters tend to be compact, giving the letters a dense, poster-like color, and joins are sturdy with minimal modulation. The lowercase features a single-storey “a” and “g,” a rounded “e,” and short, sturdy extenders; numerals follow the same big, simplified construction with wide, stable forms.
This style performs best in headlines, short statements, and display settings where its dense stroke and rounded forms can read large and bold. It suits branding marks, packaging, signage, and editorial feature titles that need a friendly, high-impact voice. For longer passages, it will be most effective when used sparingly as a strong typographic accent.
The overall tone is upbeat and approachable, with a chunky weight and rounded geometry that feels friendly and confident. Its dense black presence reads as energetic and slightly retro, making it feel at home in expressive, attention-grabbing settings rather than quiet text work.
The design appears intended to deliver maximum impact with simple, geometric letterforms and a warm, rounded finish. It prioritizes strong silhouettes and even texture for confident display typography that remains approachable rather than austere.
Round letters like O/C/G lean strongly circular, while straighter forms (E/F/T/L) keep thick, blocky horizontals that reinforce a compact rhythm. Diacritics are not shown; the sample emphasizes strong silhouette recognition and a consistent, simplified construction across letters and digits.