Sans Normal Kidut 2 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'FF Good' by FontFont, 'Remora Corp' by G-Type, 'Belle Sans' by Park Street Studio, and 'RF Dewi' by Russian Fonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, advertising, sporty, energetic, modern, confident, dynamic, impact, motion, modernize, emphasis, clarity, oblique, geometric, rounded, monoline, compact joins.
A slanted, monoline sans with broad proportions and smooth, rounded curves. Strokes stay even in weight with clean terminals and minimal modulation, creating a crisp, graphic silhouette. Counters are open and mostly circular/elliptical, while diagonals and angled joins are used generously to reinforce forward motion. The lowercase reads sturdy and compact, with simple, utilitarian forms and a consistent rhythm across the alphabet and figures.
Best suited to headline and display settings where slanted, high-impact sans typography is desired—such as posters, brand marks, packaging callouts, and sports or tech marketing. It can also work for short UI labels or navigation where a dynamic tone is appropriate, especially at medium to large sizes.
The overall tone is fast and assertive, with an athletic, contemporary feel. Its oblique stance and firm weight give it a promotional, high-impact voice that still remains clean and straightforward rather than decorative.
The design appears intended to deliver a modern, energetic sans voice with strong emphasis and a built-in sense of motion. It prioritizes bold clarity, consistent stroke behavior, and punchy presence for attention-driven typography.
Figures and capitals appear designed for strong presence, with clear shapes and generous interior space in rounded forms (such as 0, 8, 9). The italic angle is consistent across letters and numerals, helping lines of text maintain a unified forward-leaning texture.