Sans Superellipse Kifi 1 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Luktao' and 'Prachason Neue' by Jipatype, 'Absalon' by Michael Nordstrom Kjaer, 'Eurocine' by Monotype, 'Cobe' by Stawix, and 'Eurostile Round' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, techy, modern, energetic, confident, emphasis, speed, impact, modernity, clarity, oblique, geometric, rounded, squarish, compact.
A heavy, oblique sans with broad proportions and rounded-rectangle construction. Curves tend to resolve into softened corners, giving counters and bowls a squarish, superelliptical feel rather than true circles. Strokes are monolinear with clean, uniform terminals, and the overall rhythm is smooth and consistent across uppercase, lowercase, and numerals. The x-height reads as moderate, with compact ascenders/descenders and open apertures that keep forms clear even at display sizes.
This font is best suited to headlines, poster typography, and brand marks where a strong, forward-leaning presence is desirable. It also fits product packaging, sports or fitness identities, and tech-oriented marketing, especially where large sizes benefit from the rounded-square geometry and steady stroke color.
The slanted stance and robust weight create a fast, assertive tone that feels contemporary and performance-driven. Rounded corners soften the impact, keeping the voice friendly and approachable while still projecting strength and momentum.
The design appears aimed at combining the speed and emphasis of an oblique, heavy sans with a distinctive rounded-rectangle geometry. The consistent monoline construction and softened corners suggest an intention to stay modern and highly legible while adding a recognizable, slightly industrial silhouette.
Uppercase forms lean toward geometric simplicity with softened joints, while lowercase maintains sturdy, single-story constructions (notably in a and g) that reinforce the font’s modern, utilitarian character. Numerals follow the same rounded-rect logic, producing a cohesive set well-suited to data-forward layouts and branding systems.