Serif Normal Ompo 3 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, posters, book covers, editorial display, packaging, vintage, bookish, whimsical, rustic, friendly, nostalgic tone, handcrafted feel, display impact, warm readability, bracketed, flared, ball terminals, soft corners, organic.
A sturdy serif with pronounced stroke contrast and softly bracketed, flared serifs. The letterforms are rounded and slightly irregular in a deliberate, organic way, with bulbous joins, tapered terminals, and occasional ball-like endings. Counters are generous and open, and curves have a hand-cut, slightly wavy rhythm that keeps the texture lively. The overall color on the page is dark and emphatic, while the varied widths and sculpted serifs add a distinctive, old-style personality.
It works best for display typography where its sculpted serifs and lively rhythm can read as intentional character—such as headlines, posters, book covers, and branded editorial titles. The strong weight and open counters also make it useful for short blocks like pull quotes, labels, and packaging copy where a warm, vintage voice is desired.
The font feels vintage and personable, mixing a classic bookish tone with a subtly playful, handcrafted character. Its chunky forms and soft curves give it a warm, approachable mood suited to nostalgic or editorial settings rather than strictly formal work.
The design appears intended to evoke traditional serif typography with a handcrafted twist, prioritizing personality and strong texture over neutral invisibility. It aims to deliver a confident, legible display serif that feels familiar yet distinct through softened geometry and expressive terminals.
In the sample text, the heavy presence and strong serifs create a confident headline texture, while the irregularities prevent it from looking mechanical. Numerals share the same rounded, tapered detailing, helping the set feel consistent and expressive in display sizes.