Sans Normal Armiz 28 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Mero' and 'Mero Thai' by Deltatype, 'Matt' by Fontfabric, 'Galvani' by Hoftype, 'Global' by Monotype, 'Interval Next' by Mostardesign, and 'Fact' by ParaType (names referenced only for comparison).
Keywords: ui text, product design, branding, signage, presentations, modern, neutral, clean, friendly, utilitarian, versatility, readability, clarity, neutrality, system design, open apertures, rounded terminals, humanist, soft geometry, even texture.
This is a clean, low-contrast sans with softly rounded curves and a calm, even rhythm. Stroke endings are generally squared-off but not sharp, and the drawing favors open, readable shapes with generous counters. Round letters (like O/C/G) are close to circular and the overall texture stays consistent across capitals, lowercase, and figures. Numerals appear straightforward and lining in style, matching the same smooth geometry and even stroke weight as the letters.
It works well for UI and app text, dashboards, and general product typography where steady readability and a quiet voice are desired. The clear letterforms also suit wayfinding and signage, while its neutral personality makes it a dependable option for corporate materials, decks, and contemporary brand systems.
The tone is modern and neutral with a slightly friendly, approachable softness. It reads as practical and unobtrusive rather than expressive, making it feel at home in contemporary interface and editorial environments.
The design appears intended as a versatile, everyday sans that balances geometric simplicity with comfortable readability. It prioritizes consistent texture and clear shapes for dependable use across headings and longer passages.
Spacing appears comfortable and not overly tight, helping maintain clarity in continuous text. Several forms show gently humanist cues—subtle curvature and open apertures—while keeping an overall geometric cleanliness.