Sans Normal Solid 7 is a regular weight, narrow, medium contrast, upright, short x-height font.
Keywords: body text, editorial, ui text, brand systems, signage, clean, modern, approachable, quietly formal, neutral utility, text readability, space efficiency, modern branding, humanist, monolinear, open apertures, soft curves, tall ascenders.
A clean, lightly humanist sans with mostly monolinear strokes and gently tapered terminals. Proportions lean narrow with a tall rhythm, and the lowercase shows a relatively small x-height compared to ascenders and capitals. Curves are smooth and round without sharp geometry, while joins stay crisp and controlled; counters remain open, aiding clarity. The overall spacing feels even and text-ready, with a slightly bookish flow in continuous reading.
Works well for body copy and editorial settings where a clean, unobtrusive texture is needed, especially at small to medium sizes. It also suits UI labels, product copy, and brand systems that benefit from a modern sans with a slightly warmer, more human touch. The narrow proportions can help fit more text into limited horizontal space in dashboards, forms, and packaging.
The tone is modern and understated, balancing friendliness with a quiet formality. Its soft curves and restrained detailing give it a calm, editorial feel rather than a loud display personality.
Likely designed as a versatile, everyday sans aimed at comfortable reading and clear communication, with subtle humanist shaping to keep long passages from feeling sterile.
Capitals have a straightforward, contemporary construction, while the lowercase carries the character through subtle humanist modulation in shapes like a, g, and y. Numerals are simple and readable, matching the same restrained stroke behavior and proportions as the letters.